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The expansion of SASI World continues with the announcement of a new Senior Associate Consultant, Jesse Cohen, who joins SASI USA.

Stan Wraight President of Strategic Aviation Solutions International (SASI), a specialized aviation consultancy headquartered in Montreal Canada with a focus on air cargo and logistics, announces a broadening of its SASI USA branch.

Jesse Cohen, Senior Associate Consultant, SASI:

SASI USA will add to its expertise another highly experienced USA-based air cargo professional highly familiar with the global and USA air transport and logistics markets for both passenger combination and all air cargo airlines.

Based in Chicago, Jesse has 40 years of combined airline and freight forwarder cargo experience, with particular expertise and top leadership experience in airline cargo pricing and revenue management. 

Starting out his career in Houston with two international project freight forwarders, he later joined United Cargo in Chicago where he held a variety of commercial leadership roles in revenue management, sales, product management and marketing.  At United he oversaw numerous business improvement and change initiatives across each of these functional areas.  He was later promoted to United’s Managing Director for Cargo Pricing and Revenue Management where he led a team of 25 overseeing capacity management, pricing, network optimization and revenue planning for United’s $1B+ cargo business worldwide.  Following the United/Continental merger in 2010, he helped lead the combined airline’s integration efforts for systems, people and processes. 

After leaving United, Jesse held field commercial leadership roles in the Americas at Etihad Cargo and SilkWay West Airlines where he gained additional experience in GSSA management, business development, and freighter planning and operations.  Most recently he served as Air Cargo Market Expert at FreightWaves, leading the development of air cargo market intelligence for the SaaS freight transportation platform and media provider.

SASI’s expanded USA presence offers unparalleled expert advisory to help industry participants manage the changes that will be necessary to survive and thrive in the future. 

Stan Wraight said:

“ In these extremely challenging times in our industry SASI continues to expand and broaden our geographic reach and add people to our organization that we feel can help our clients through what is the greatest challenge we most likely will face in our career. Jesse, with his excellent skills sets, experience and abilities, will aid in expanding our product offering tremendously. His extensive experience in aviation revenue management will also add strength to our Training and Learning initiatives as well.”

Jesse Cohen added:

“I am pleased to join the SASI team, who have proven in the past years that they are real industry thought leaders in supply chain logistics. SASI impressed me  with its team of such experienced managers yet it provides solutions needed to cope in today’s reality that are forward looking in change management and best in class. I look forward to assisting the SASI clients and being a part of this team as we continue to grow”


SASI launched its SASI USA branch office in May 2020 to ensure that it has a firm foothold in the large United States air transport market and can respond quickly to US client needs. With the passenger airline industry enduring its worst economic crisis in history, air cargo remains an island of stability and critically important source of revenue for airlines, airports, and other industry stakeholders. SASI USA has access to the full scope of the SASI World consulting capabilities and staff expertise.